Q: When is a New car not a New car?
A: When it is a ‘pre-registration’, or a car that Dealers and Manufacturers have just taxed to count as a registration to artificially boost their Market Share. The practice is rife, although they’ll deny it, but, when retail demand is down, the cars still keep coming off the production lines in France, Germany, Spain, Slovakia, Sunderland, wherever… and can’t be stopped, so the current stock has to be got rid of. So they are registered in the Dealer’s or Manufacturer’s name and left in their storage compounds until sold.
Q: How do we know?
A: Here’s an Industry News article, published today:
A leading dealer group boss has warned of mounting pressures on dealers to pre-register cars in order to reach sales targets.
Vertu Motors chief executive Robert Forrester said pre-registrations were on the increase in a shrinking ‘post-scrappage’ market. “In the past six months there has certainly been more [pre-registrations] than in the previous 18 months.”
“The new car market has dropped off post-scrappage. There is more pressure, potentially, for Dealers to hit target.”
Q: What does this mean?
A: Quite simply, there will be plenty of 60-plate, registered but unused cars coming onto the market over the next few weeks. This will give you a great opportunity to get that new car you were looking at for a MUCH LOWER PRICE than the Manufacturer’s List Price when ‘new’.
So, if you are thinking about ordering a Brand New car in the next few weeks, think again, because a pre-registered bargain from The Nearly New Car Company might be right up your street!
Filed under: Uncategorized Tagged: | 60 plater, new car, pre-registration, registration, scrappage, vehicle


